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EIP

EIP Sales Process

From referral to signed SOW.

Ten steps, one clear owner at every stage.

Step 1, The Opener

It starts with three questions.

The partner's job is to ask about turnover. Each question points to a different kind of risk.

  • High turnover?

    Volume risk

  • Losing critical people?

    Critical person risk

  • Enough people?

    Scarce skills risk

The ten steps

  1. 1

    The Opener

    Ask about turnover.

    Partner

  2. 2

    The Handoff

    Book 20 minutes with Tony.

    Partner

  3. 3

    20 Min Diagnostic

    Problem and urgency check.

    Tony

  4. 4

    45 Min Deep Dive

    Gather resources.

    Tony

  5. 5

    Checklist and Data

    Terms of service and 7 data points.

    Client

  6. 6

    EIP Delivers (7 Days)

    Internal build.

    Brett and Lilian

  7. 7

    Reveal Meeting

    Review the results with the client.

    Tony and Brett

  8. 8

    Expansion Options

    Tier 1, 2, or 3.

    Tony

  9. 9

    MSA

    Master Service Agreement.

    Tony

  10. 10

    SOW

    Statement of Work.

    Tony

Who owns each step

  • Partner

    Steps 1 and 2

    Branching questions, then the handoff.

  • Tony

    Steps 3 and 4

    Qualification calls.

  • Client

    Step 5

    Terms of service and 7 data points.

  • Brett and Lilian

    Step 6

    The internal build.

  • Tony and Brett

    Step 7

    The reveal meeting, shared with the client.

  • Tony, solo

    Steps 8, 9, and 10

    Expansion options, MSA, and SOW at the close.

The partner's job ends at step 2. Everything after belongs to EIP, with Tony present for 7 of the remaining 8 steps.

Start with a conversation

Start free. See results in 7 days.

Send us 7 basic columns of data you already have, for a small group of your employees. No contract. No commitment. If it does not surprise you, walk away.